Aerosol Posted December 31, 2014 Report Posted December 31, 2014 SOCIAL NETWORK Facebook has failed in its efforts to see off a case over, guess what, privacy.Bloomberg reports on the progress in the case over Facebook, promotional messages, likes, and advertising, with the news that a judge doesn't view the issue in the same way as the social network.It said that while Facebook had argued that the case should not be seen or heard, the court said that it should. Facebook, had, it said, suggested that the contentious issue was a normal part of business and not appropriate for the courts.Bloomberg said that the Judge, U.S. District Judge Phyllis Hamilton, had suggested that Facebook was unwilling to share information, and thus, she was not in a position to say whether electronic communications at Facebook would be covered under federal rules."Facebook's unwillingness to offer any details regarding its targeted advertising practice prevents the court from being able to determine whether the specific practice challenged in this case should be considered ‘ordinary,'" she said.The case against the social network has been raised by a consumer with concerns about privacy. The chief concern is that private messages have been scanned by Facebook for the mention of companies and websites, and the suggestion is that this has been turned into on-page ‘Likes' by the company.Facebook has so far declined to comment on the progress of the case, but it is well versed in dealing with complaints about its system and its relationship with privacy. The firm stopped the Like hijack method in 2012.Source Quote
