Moderators Dragos Posted December 16, 2010 Moderators Report Share Posted December 16, 2010 Microsoft showed off a host of visual and search enhancements to its search engine Bing Wednesday, in hopes that better packaging will help it eat away at Google's online dominance. "We are neck-to-neck in terms of search quality," said Bing head Satya Nadella. "Why would an end user, if you are neck to neck on search quality, use Bing? That's the question we ask ourselves every day." The answer the company is betting is a combination of a prettier interface, results informed by what your friends think, and focussing on helping people do things faster, whether that's finding a product review or buying an airline ticket. Wednesday's announcements includes a new mobile app for Android and the iPhone, that brings some of the design feel of Windows Phone 7 to their competitors' devices, along with some nifty maps, real time bus directions, and an easy way to make beautiful panoramas. You can also easily make reservations via OpenTable and take a virtual tour of a restaurant's interior when a restaurant shows up in map search results.Bing battles Google with prettiness - CNN.com Quote Link to comment Share on other sites More sharing options...
